Company
About Friction Observatory
We watch Shopify checkout the way a real buyer in each market experiences it — not as an uptime ping from one office.
Why this exists
Checkout can look fine from your home country and still fail for a shopper in another market — wrong currency, missing shipping, a blocked payment method, a theme app that only breaks on mobile. Most monitors run from a single origin. We run synthetic journeys from each buyer market you choose so you know which regions can actually convert.
We monitor US, CA, GB, FR, DE, AE, ZA, and AU. Pro and Agency watch up to 5 of these at a time, with one baseline country.
How we work
- Independent Shopify app — listed on the App Store, billed through Shopify Billing.
- Runs stop at checkout presentation — no real payments, no card details, no orders placed. Scope is read_products only.
- We separate store faults from monitor faults. Dead proxies and bot blocks do not page you as if checkout is down.
- Alerts fire after a confirmed repeat on the same shop, market, and device — not the first flake.
Who it is for
Merchants who sell in more than one country, and agencies who need one portfolio for client checkouts, peer benchmarks, and white-label reports. Install takes a couple of minutes; you can generate tests from your catalog or paste product URLs.
Install on ShopifyContact
Product questions: support@frictionobservatory.com
Privacy requests: privacy@frictionobservatory.com